Avian coccidiosis continues to be a source of significant economic loss to poultry industry. Losses associated with coccidiosis both direct and indirect components include; the cost of death of sick chicks and potential consequences to poultry health from resistance to chemoprophylaxis from chemical anticoccidial drugs. Despite the availability of many anticoccidial drugs, drug residues and drug resistant pathogenic protozoa and bacteria induced issue on food safety. Governments will start the ban on consumption of anti-coccidial drugs as a source of animal feed additives. Increasing consumer demand for safe food products has fueled the development of natural, edible plant-based alternatives for coccidial control in poultry farming. Plants have long been the main source of drugs for humans and animals against microbial infections. Therefore, the development of edible plants as feed additives to achieve the above goals of our project. The Bidens pilosa phytogenic feed additive developed by our team has the advantage without side effects of antimicriobial agents against coccidiosis related diseases in chickens. The relevant intellectual property patents have also been prepared and can directly enter the feed (additive) market for profit. At the same time, derivative high-quality chicken meat/eggs will also be favored by different consumer markets and marketing models. Our team also possesses full quality control technology for Bidens pilosa formula feed additives, and will use this Industrial Value Creation Program funding for advanced marketing, promotion and profit-making.